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Recent Articles

How lurkers turned $90 Facebook Ad spend into $1600 worth of sales for a small local business

Never misjudge Facebook or Instagram lurkers. They’re the ones seeing your organic post or paid ad and then scrolling without liking or commenting. You know who they are. You may be a ‘lurker’ yourself.But it does pay to understand your audience, in order to...

Messenger Rooms v Zoom – it’s on like Donkey Kong!

Facebook, with its new messaging offer called Messenger Rooms, is taking on Zoom. Launched end of April 2020, Messenger Rooms seems to have ripped the style straight out of a Zoom platform to make it easy and ideal for small businesses not wanting the 40-minute...

How to structure an easy-to-read blog article

Whether you call it blogs, blog posts, news or articles – this type of information sits on your website, which people visit because the content interests them. Blogs are used to inform, educate, instruct or educate your audience. The problem is, the content may be...

Managing your marketing during unprecedented events

Australia has been hit hard in 2020 with devastating bushfires and now the Coronavirus outbreak. With events cancelled and travel on hold, you may be scrambling to navigate through lockdowns and community fear. But there is a secret weapon. You. You now have control....

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